Project Tag: Roland Straller

I was born on the 14th of July in the city of Schwandorf (Bavaria/Germany).

Growing up in the countryside of the Oberpfalz region it only seemed natural to me at first that “nonhuman” animals are tortured, exploited and killed for my needs.

From 1998 to 2003 I studied communications design with illustration as a main subject at the University of Applied Sciences in Nuremberg.

On the 22nd of May 1999, after a long conversation with my vegan friend Tobias Graf, it became clear that I couldn’t justify my eating behavior any longer and practically overnight I became a vegetarian. Ever since that day this topic has influenced my artistry and I have been constantly looking for ideas about how to illustrate the paradoxical relationship between “human and nonhuman” animals with concepts and images.

Since 2003 I have been working free-lance as a graphic designer and illustrator.

In the year 2006 I founded the vegan lifestyle label “AVENGING ANIMALS the vegan brandmark” with Tobias Graf and thereby created a first successful platform to introduce VEGAN ART.

In 2011 started HUMAN ANIMALS, my fourth line designed in cooperation with AVENGING ANIMALS. It’s concept is to reflect and interpret man’s speciesism in digital graphics. HUMAN ANIMALS is, contrary to previous lines, a continuous collection and is going to be extended annually.

Since 2011 I have also a teaching assignment for graphics & layout at the higher secondary vocational school in Weiden/Upper Palatinate.

Together with my wife Yvonne, son Demian, daughter Juna Valena and other animal housemates I live – now vegan – in my hometown of Fensterbach-Duernsricht.

Roland’s Website: www.roland-straller.com

Avenging Animals Website: Avenging Animals

Facebook: roland-straller-vegan-art